Got a Job!

So after pursuing a job opportunity with the Texas Stars hockey team for over a year, all the hard work finally paid off! Today I went in to their office in Cedar Park to interview with the Director of Marketing. She offered me a job in game operations on the spot--I start Tuesday! I'm really excited. It's basically going to be what I did for the Round Rock Express baseball team this summer, but with a sport that I am really passionate and knowledgeable about (and it's in the air conditioning!). I am grateful to the Lord for this opportunity and I can't wait to learn, engage and help execute the in-game entertainment and promotions.

Just wanted to share my good news for the day! I am so excited!

The Twitterverse

I never thought that I'd be this way, but after much convincing from a close friend and a combination of different communications classes---I got a Twitter (@williamshillary) and I LOVE it. I'll be honest, I thought it was pretty silly at first. I had my Facebook and I was happy with that. However, professor after professor talked about how important it was to get a Twitter in order to stay up-to-date with the current trends in social media.

I joined in November of 2009 (so almost a year ago) and have tweeted 830 times. I love posting pictures, good articles and sometimes just random thoughts from the day. I try not to be TOO boring--for the record. However, after getting a Twitter I soon found it to be very beneficial. If you've read some of my other posts, you'll know that I'm nuts for hockey. Well, soon after getting Twitter, I decided to follow the Texas Stars hockey team. Lo and behold, one day they tweeted a "Twitter-Only" deal of $10 tickets to a game later that week. I got two and my boyfriend and I went to a hockey game for just $20, it was awesome. I follow my favorite music artists and they tweet when their next single is coming out, so I'm always looking forward to see what new music they're working on/putting out. Lastly, a some dear friends of mine were having a baby and the mommy-to-be when into labor and her brother was tweeting updates from his phone for those of us who wished we just in the same city as them. I felt awesome knowing what was going on with my friend and the delivery of a healthy baby girl.

Some people think Twitter is dumb, i.e.this video (It is pretty funny though).

But according to this article, it can be a great resource for your company--and I agree.

Hope you enjoy!

Bazaarvoice

A few weeks ago, my Foundations of Marketing professor, Herb Miller, brought in the founder and CEO of Bazaarvoice, Mr. Brett Hurt. Bazaarvoice was started in Austin and is the company that provides the program/software for online reviws of products. They have some large-scale customers like Home Depot, Best Buy, Petco, Costco, etc. So when you go to Best Buy's website and you're looking for a new TV and you read the reviews from other customers, Bazaarvoice is behind it. Anyhow, I've been following Mr. Hurt on Twitter (username @bazaarbrett) and he recently posted this article written by one of his employees. I found it very interesting and think you will too. I won't summarize it but I'll give you the title: "3 Easy Ways to Destroy Your Brand on the Social Web".

Enjoy!